About Us
Founded in 2012 by Darlene & Roy Estes, Shot In Focus Photography is a family-owned and operated full-service photography company. Headquartered in Crestview, FL - The Estes family has expanded the business to include a number of major school and sports photography markets throughout the Panhandle of North West Florida.
Our investment in the most advanced digital processing gives us the ability to offer industry-exclusive products while keeping costs low. We have the capacity to maintain significant growth annually. In addition to resources, we have the flexibility to respond to customers’ needs promptly and efficiently.
Our mission is to be dedicated to creativity, superior quality, exceptional service, and honest value in photography.
Our Team
Our team, comprised of professionally trained photographers and friendly staff members, is dedicated to providing the most hassle-free experience. With over a decade of experience in school and sports photography, we guarantee to minimize the time and involvement your organization spends on photography-related tasks.
No matter the size of your school or league, Shot In Focus Photography can assure you that your next Picture Day will be both an organized and efficient experience.
Often times working with hundreds and even thousands of students at a time, we continue to prioritize treating each individual as a client, paying close attention to every detail that goes into capturing the perfect shot. Leaving behind professional portraits parents love, through an experience you deserve.